“Peace, Luxe and Rock and Roll”
We are so excited to announce a series of exclusive capsule collections with eBay, one of the largest and most vibrant marketplaces in the world. Our first collaboration celebrates ‘Peace, Luxe and Rock and Roll’ with an amazing luxury fashion collection, available here, today through Thursday, June 20th at midnight, PDT.
Our limited-edition collection includes more than 1,300 unique and coveted items spanning women’s and men’s ready-to-wear, luxury accessories and vintage pieces from designers like Hermes, Chanel, Dior, Saint Laurent, Fendi, Chloe, and more. All of the items symbolize music’s influence on fashion, and illustrate how trends and styles have evolved over genres, generations, and decades. From musical movements and summer concerts to the emergence of festival season, each piece represents important moments in culture.
To bring the campaign and rock theme to life, we tapped IT girls Theodora and Alexandra Richards, the daughters of Supermodel Patti Hanson and legendary Rolling Stones guitarist Keith Richards. Music is in the sisters’ DNA and many facets of their lives; Theodora hosts “Off the Cuff,” a monthly music show on Sirius XM, and Alexandra is a go-to DJ for brands like Tiffany & Co., Yves Saint Laurent and Victoria Secret. Coupled with their success as models, Alexandra and Theodora were a natural embodiment of the collection: a mix of ‘Rock and Roll’ and effortless, modern style elevated by one-of-a-kind items, designer pieces, ready-to-wear and accessories. Key looks in the campaign included the Kamali White Hand Beaded Fringe Jacket, Chanel Yellow Velvet Bag, Hermes Kellys, and a Floral Dior Canvas Saddle bag, which were captured at Urban Cowboy in Brooklyn, NY by photographer Sophie Elgort.
“We are beyond excited to begin our partnership with eBay, and to introduce our brand on their prodigious platform,” said Seth Weisser, Co-Founder & CEO, What Goes Around Comes Around. “For the past two decades, What Goes Around Comes Around and eBay have been the market leaders for the pre-owned vintage luxury space, which makes our collaboration a natural fit. The opportunity to offer our uniquely curated approach to reach eBay’s incredible audience of international collectors is unprecedented, and our lifestyle product offerings from Chanel and Hermes to Levis and true vintage are perfectly positioned to excite both brands’ fans.”
Renee Paradise, Head of Fashion at eBay adds, “Our partnership with What Goes Around Comes Around offers buyers a special opportunity to shop a highly-curated selection of exceptional luxury pieces. The first collection comprises one-of-a kind items and coveted vintage pieces by Chanel and Chloe, among other labels. Bringing together the best of both brands – amazing, rare luxury inventory and the power of our global marketplace – our collaboration with What Goes Around Comes Around delivers an incredible selection of luxury, fashion, accessories and collectibles from around the world.”
Luxury items and special, limited-edition curated sales are something only eBay x What Goes Around Comes Around can offer, and will excite everyone from seasoned and emerging collectors to vintage fashion enthusiasts. To shop the collection, visit www.eBay.com/WhatGoesAroundComesAround and join the conversation on social using the hashtag #eBayxWGACA.