This past weekend, we kicked off the summer season in East Hampton with an exclusive Pop-Up with Armarium, the leading luxury rental and styling destination. We paired an assortment of warm weather statement styles, dreamy silhouettes, and vacation-ready pieces for rent from Armarium, with an exclusive edit of the finest luxury vintage pieces from WGACA — a match made in luxury heaven! We invited a handful of VIPs to our boutique Friday night for an intimate opportunity to celebrate the launch and shop for a cause, with our amazing hosts Lesley Vecsler and Annelise Peterson.
Guests enjoyed Out East Rosé and an assortment of charcuterie while they mingled and played dress up in designer pieces. Armarium’s experienced ARMI stylists offered their fashion expertise on Friday night, and all throughout the weekend to help guests pick out sustainable luxe looks. The collaboration served an important focus on the increasingly popular adoption of the circular economy and the “new” way to architect the modern wardrobe.
A percentage of proceeds from the evening were donated to The Byrd Hoffman Water Mill Foundation. Scroll down to take a peek inside Friday night’s East Hampton soiree!Lesley Vecsler and Annelise PetersonPosted: July, 2019
Last night at our Madison Avenue flagship, we invited an intimate group of fashion insiders to celebrate Rori Sassoon's new book, The Art of the Date. Rori shared some riveting dating tips, tricks, and insider secrets she's learned as co-founder of Platinum Poire, New York's most elite matchmaking service. Stylist and fashion reporter, Gayle Perry joined Rori to discuss fashion's role in foreplay -- because the art of strategically dressing for a date is one that should never be overlooked!
Rori kicked off the night by teasing a few excerpts from her book, and sharing what "fashion is foreplay" means to her. "As a fashionista," she shared, "It means to me that fashion is the most fun kind of 'foreplay.' This starts with what your date or love-interest is wearing and what their scent is. That attraction begins the moment that you see each other. You can feel in the first visual impression, just how attracted you are to each other." Then, Gayle walked the audience through three date scenarios, and the perfect outfit recipes for each. "Using Fashion appropriately and most effectively, wearing the right clothes for your body, accentuating your best assets, make all the difference," said Gayle. "It's the foreplay kickoff!"
Both Gayle and Rori emphasized the importance of leaving something to the imagination -- so instead of opting for a low cut top or a mini skirt, they suggest leaving your forearm or shoulders bare instead. Going for the subtly sexy look will signal that you're looking for a commitment, and might even help lay the foundation for a lasting relationship.
Scroll down to take a look at some highlights from the evening.Our hosts for the evening, Gayle Perry and Rori SassoonThe Art of the DateStacy Weisser, Rori Sassoon and Seth WeisserRori Sasson and her husband read an excerpt from The Art of the Date.Gayle Perry shares date night looks with the audience.Posted: July, 2019
Last night in SoHo, we invited our friends, industry insiders, influencers, and celebrities to help us celebrate the launch of our partnership with eBay on a series of exclusive capsule collections. Our first capsule collection, 'Peace, Luxe and Rock and Roll,' includes over 1,300 exceptionally rare and unique items that symbolize music's influence on fashion, and the evolution of trends and style across genres and musical moments.
To bring our theme to life, we transformed our SoHo store into a celebration of Woodstock. We set the scene by covering our storefront with a mural from the festival in '69, adorned with whimsical floral arrangements, antique carpets, and vintage stereos. A 60's-esque VW bus turned Photo Booth and a Van Leeuwen ice cream truck allowed our guests to fully immerse themselves into the festival experience.
To shop coveted items and vintage pieces from designers like Hermes, Chanel, Dior, Saint Laurent, Fendi, Chloe, and more, head to www.eBay.com/WhatGoesAroundComesAround. Our full capsule collection is available on eBay through Thursday, June 20th at midnight, PDT.Jemima KirkeAlyssa RileyProduct ImagesProduct ImagesSeth Weisser, Zuri Marley and Gerard MaioneSeth Weisser, Renee Paradise, Nicole Colombo, Zuri Marley and Gerard MaioneNadine LeopoldMegan Williams, Nadine Leopold and Sadie NewmanSelah MarleyDanielle BernsteinVan Leeuwen ice cream truckAlexandra and Theodora RichardsGerard Maione, Alexandra Richards, Theodora Richards, Nicole Colombo, Renee Paradise and Seth WeisserSeth Weiser, Joy Corrigan and Gerard MaioneInside the eventAnne Dexter Jones and Annabelle JonesZuri Marley and Selah MarleyLuka SabbatPosted: June, 2019
"Peace, Luxe and Rock and Roll"
We are so excited to announce a series of exclusive capsule collections with eBay, one of the largest and most vibrant marketplaces in the world. Our first collaboration celebrates 'Peace, Luxe and Rock and Roll' with an amazing luxury fashion collection, available here, today through Thursday, June 20th at midnight, PDT.
Our limited-edition collection includes more than 1,300 unique and coveted items spanning women's and men's ready-to-wear, luxury accessories and vintage pieces from designers like Hermes, Chanel, Dior, Saint Laurent, Fendi, Chloe, and more. All of the items symbolize music's influence on fashion, and illustrate how trends and styles have evolved over genres, generations, and decades. From musical movements and summer concerts to the emergence of festival season, each piece represents important moments in culture.
To bring the campaign and rock theme to life, we tapped IT girls Theodora and Alexandra Richards, the daughters of Supermodel Patti Hanson and legendary Rolling Stones guitarist Keith Richards. Music is in the sisters' DNA and many facets of their lives; Theodora hosts "Off the Cuff," a monthly music show on Sirius XM, and Alexandra is a go-to DJ for brands like Tiffany & Co., Yves Saint Laurent and Victoria Secret. Coupled with their success as models, Alexandra and Theodora were a natural embodiment of the collection: a mix of 'Rock and Roll' and effortless, modern style elevated by one-of-a-kind items, designer pieces, ready-to-wear and accessories. Key looks in the campaign included the Kamali White Hand Beaded Fringe Jacket, Chanel Yellow Velvet Bag, Hermes Kellys, and a Floral Dior Canvas Saddle bag, which were captured at Urban Cowboy in Brooklyn, NY by photographer Sophie Elgort.
"We are beyond excited to begin our partnership with eBay, and to introduce our brand on their prodigious platform," said Seth Weisser, Co-Founder & CEO, What Goes Around Comes Around. "For the past two decades, What Goes Around Comes Around and eBay have been the market leaders for the pre-owned vintage luxury space, which makes our collaboration a natural fit. The opportunity to offer our uniquely curated approach to reach eBay's incredible audience of international collectors is unprecedented, and our lifestyle product offerings from Chanel and Hermes to Levis and true vintage are perfectly positioned to excite both brands' fans."
Renee Paradise, Head of Fashion at eBay adds, "Our partnership with What Goes Around Comes Around offers buyers a special opportunity to shop a highly-curated selection of exceptional luxury pieces. The first collection comprises one-of-a kind items and coveted vintage pieces by Chanel and Chloe, among other labels. Bringing together the best of both brands - amazing, rare luxury inventory and the power of our global marketplace - our collaboration with What Goes Around Comes Around delivers an incredible selection of luxury, fashion, accessories and collectibles from around the world."
Luxury items and special, limited-edition curated sales are something only eBay x What Goes Around Comes Around can offer, and will excite everyone from seasoned and emerging collectors to vintage fashion enthusiasts. To shop the collection, visit www.eBay.com/WhatGoesAroundComesAround and join the conversation on social using the hashtag #eBayxWGACA.Posted: June, 2019
Here at WGACA headquarters, we have been busy gearing up for the warm days to come. In our denim department vintage Levi's jeans are being repaired and mended on a daily basis. Some wonderful pairs are also being made into shorts, the scraps we have been collecting needed new life...
EARTH DAY FACT:
It takes nearly 2,000 gallons of water to produce one pair of jeans. Imagine that this pair of jeans eventually ends up in a landfill. How sad that the water used to produce the denim was also wasted. We wanted to do something about this...
Earth Day is the perfect time to make environmentally sound choices: Reducing, reusing, and recycling are equally important. Selling pre-owned luxury vintage bags is just one component to WGACA. So, while sustainability is in our DNA, there are additional ways to have more of a cradle to cradle approach within a business.
That is why we're excited to announce that WGACA is starting to recycle denim scraps via Cotton's Blue Jeans Go Green™ program which is part of their initiative to combat textile waste! Cotton has recycled over 1,200 tons of denim and diverted over 2,400,000 pieces from landfills.
Our denim will be shredded and recycled into environmentally friendly UltraTouch™ denim Insulation for houses. Additionally, each year - a portion of the insulation collected through Cotton's Blue Jeans Go Green™ program is distributed to help with building efforts in communities across the U.S., often in areas affected by natural disasters.
Blue Jeans Go Green™ is a trademark of Cotton Incorporated.
UltraTouch™ Denim Insulation is a trademark of Bonded Logic, Inc.Posted: April, 2019