Game Day Style: How to Wear Your Team Colors with Vintage Luxury

Game Day, Elevated

For many people, the calling card of summer coming to close doesn’t lie in the change of leaves, pumpkin spice, or the arrival of cool weather. The call comes when the first touchdown is scored during a football game.

Game day dressing has become its own category of fashion, with team pride moving well beyond the traditional jersey or hat. Vintage fashion offers a more elevated way to reference a favorite team through color, texture and recognizable designer pieces that can be worn long after the final whistle.

Few figures have made this approach more visible than Taylor Swift, whose game day wardrobe has become a defining example of WAG style. From vintage merchandise to polished designer accessories, Swift has repeatedly incorporated the team's red and white palette into fashion-forward looks. Her game day appearances demonstrate how team colors can become the foundation of a complete outfit rather than a literal uniform.

If you’re looking to show off your WAG-inspired style or just want to support your team with the help of vintage fashion, explore with us at What Goes Around Comes Around and discover an iconic curation of pre-loved and vintage designer accessories that will carry you through the football season and hopefully to a championship win.

The Vintage Advantage on Game Day

Vintage and pre-loved luxury offer a particularly compelling way to approach game day because the pieces carry a sense of individuality that contemporary team merchandise cannot always provide. What Goes Around Comes Around is the key destination for pre-owned luxury thanks to decades of sourcing vintage handbags, accessories and fashion from influential houses including Chanel, Louis Vuitton, Gucci, Hermès, and Prada to name just a few.

Our curated inventory gives shoppers access to pieces that can be selected for color, silhouette, history or rarity rather than simply for their connection to a particular season. For game day dressing, that distinction makes vintage especially appealing: team pride becomes part of a personal wardrobe with pieces that can continue to tell a story long after the season ends. So, on Wednesday, September 9th when the season officially kicks off, make sure you’re rocking your pre-loved piece from What Goes Around Comes Around and supporting your team.